The Design Symposium 2019 : Product Design for Brand Design leading to Industry 4.0
10 Dec 2019
Event Date: 18-DEC-2019
Event Venue: Darshan Institute Engineering and Technology, Rajkot
About Event
The one day conference focuses on how design can help in creating a product which looks good, performs well, user friendly and at the same time economically cheaper to manufacture at Rajkot. Furthermore, the programme highlights the importance of protection of unique design under intellectual property rights, which is crucial for business entity.
In Industry 4.0, technology is becoming very disrupting and changing rapidly, therefore design thinking & systematic design approach for manufacturing plays a vital role and it has been proven time and time again that industries or companies have been investing in design have competitive edge and better survival in tough competition. In Gujarat, Rajkot is very well recognized for machinery, machine tools, automobiles and automobile ancillaries industries.
The Ministry of Micro, Small and Medium Enterprises (MoMSME) play a role in broadening / unrolling design potential in their concerned departments. MoMSME representatives will be providing information on the updated schemes available for the micro, small and medium enterprises.
Looking into emerging challenges for manufacturing industries and with a view to enhance the awareness about Design and other Intellectual property rights among SMEs and to take measures for protecting their innovative design through IP, is organizing this one day conference. The one day conference will be addressed by many nationally and internationally reputed, knowledgeable designers who will make case studies presentations and introduce panel discussions about opportunities for design interventions in the wide arena of manufacturing industries.
Key Speakers:
- Sudhir K Garg, IAS - Joint Secretary, Ministry of Micro, Small & Medium Enterprises (MSME), Government of India
- Pradyumna Vyas – Senior Advisor – CII and Former Director, National Institute of Design (NID)
- Dr R G Dhamsaniya – Chairman, Darshan Institute of Engineering and Technology(DIET)
- Bhavin Dabhi – Co-Founder and Design Studio Head, Universal Designovation Lab LLP (UDLAB)
- Jitendra Rajput – Faculty, National Institute of Design (NID)
- Chinmay Yagnik – Director, Magnalenz Induction Furnace
- Amit Chapani – Director, PMP Machine Tools
- Nitin Virkar – Co-Founder, Therefore Design Pvt. Ltd
Who Should Attend?
The intellectual exposure and the presence of Policy Decision Makers, Policy Designers and Policy Implementer will make the event beneficial for all. The event would be an informative and enjoyable experience for you if:
- You want to make your business global and design/ manufacture innovative products
- You want to not just sustain but grow your business in today's competitive market
- You have an interest in innovations and research-based design
- You own a business or plan to start one
- You like being in touch with the latest trends and technologies in Business, Design, Manufacturing, and Industry 4.0
Why Should Attend?
The event is all about research, innovation, going global, sustaining businesses, and protecting your innovation. Various topics that will be discussed are:
- Product Design for Brand Value
- Case Studies: Impact of product design for a competitive edge.
- Understanding the importance of IPR (Intellectual Property Rights) for MSMEs
- Material to Market: Product Design for market. Designing aesthetic products.
These discussions and presentations will open up your mind to new possibilities and sustainability that Design can bring to your business and life.
Registration Link: CLICK HERE
Event Brochure: CLICK HERE
Event Website: CLICK HERE
In Collobration With: Universal Designovation lab LLP., Rajkot
Who we are?
Darshan University - having the foundation of its first Institution laid in 2009, and later on, established and consolidated under Gujarat Private Universities (Second Amendment) Act of 2021. It is one of the leading institutes within Saurashtra that offers Diploma, UG, PG and Doctoral Courses.